We earn commissions from brands listed on this site, which does not influence how listings are presented.
Researching products online shouldn't take hours, but it does. Marketing today uses advanced AI to shape perception, often against the consumer.
I Said Top Top exists to reverse that power dynamic. We're an independent verification network. Every product ranking here is derived from machine-scored data and manually audited evidence, with no sponsored placements and no brand influence.
We use the same advanced AI tools as marketing agencies, but in service of the buyer. Contradictions, inflated claims, and gaps in a product's marketing are flagged instantly.
Then comes the human layer: we visit official manufacturer sites, browse user forums and social platforms, and read real comments — places AI scrapers often miss or misinterpret.
🎯Save your time. Get truth-based rankings. No cost to you.
We start broad. Each category — Coffee Makers, for example — is divided into natural sub-categories:
| Coffee Makers | ||
|---|---|---|
| Cold Brew Coffee Maker | Espresso Coffee Maker | Drip Coffee Maker |
This ensures every niche is analyzed independently.
We collect 50–100 products per major category, combining bestseller data with verified listings across multiple platforms.
Custom scripts scan marketing materials, specifications, and user sentiment to identify:
A winner
Runners-up
Failed products
Every claim is explained, scored and contextualized.
Human reviewers audit AI findings line by line — confirming specs, filtering mismatched categories, and surfacing exceptional outliers that automation might miss. These steps are documented under a Standard Operational Procedure, ensuring consistent results across categories.